INDUSTRY

Pharmaceuticals

BUSINESS SUMMARY

Pharmaceutical IT Publication Company Aimed at those working with Computerised Systems, Process and Software in the Pharmaceutical, Biotechnology, Medical Device, Clinical Research and Supporting Industries. Confidentially offered for sale Ref No:IE047 Asking price: Offers invited Location: London, UK (Fully Relocatable) This business was incorporated in 2006 by the current owner and is responsible for the production of a new and exciting publication dedicated to IT and Computer Professionals and all those working with computerised systems in the GMP, GLP and GCP regulated industries. The journal publishes articles and information that is essential reading for those working with IT in Manufacturing, Laboratory, Clinical Research, Regulatory Affairs and Quality Assurance departments in the pharmaceutical, medical device, clinical research, biotechnology and supporting industries. Even though the publication itself is in its infancy the research for the journal, its target audience and the publication’s content has been on-going since 2004. This business has worked very closely with the vendor’s other company which provides an exceptional series of workshops and conferences for those working in Laboratory, Manufacturing and Clinical sectors and found that there was no current publication delivering content specific to this large audience i.e. the Pharma IT sector. Initial indications and current subscription rates support this research and it is understood that this publication will become the leading source of information for all those people working with computerised systems, process and software in the pharmaceutical industry. Target subscription figures for 2007 expect to be in the region of 500 with an annual subscription fee of £150. Substantial additional revenues are also forthcoming from advertising

	BUSINESS FINANCIALS
Asking Price: 0
	GENERAL COMPANY INFORMATION
Organization Structure: Headquarters/Main Location: Home Based Time on lease/mortgage: N/A Is Business Relocatable? No
	MARKET OUTLOOK/COMPETITION
The company has a well-established marketing strategy. The sister conference company (also up for sale) has been organising global training events in the Pharma IT sector for many years so has built up a large global database of potential subscribers. The vendors’ brand is becoming synonymous with quality and is now becoming recognised worldwide. The marketing mix employed by the company for every issue includes Direct Mail Marketing, Email Marketing and Website Marketing. · DIRECT MAIL: The Company has an In-house database with over 40,000 contact names. This is a unique resource which has global pharmaceutical contacts for areas such as Quality Assurance, Laboratory Information Management Systems (LIMS), Information Technology (IT), Informatics, Auditing, Validation, Regulatory Affairs, Software Development, Clinical Research and Clinical Data Management, Legal/Law/Patents and Toxicology. The company constantly coordinates marketing campaigns for the publication through it’s own direct mail and joint mailings with it’s sister conference company. · EMAIL: The Company has an In-house database with over 10,000 email contact names. This is a unique resource which has global pharmaceutical contacts for areas such as Quality Assurance, Laboratory Information Management Systems (LIMS), Information Technology (IT), Informatics, Auditing, Validation, Regulatory Affairs, Software Development, Clinical Research and Clinical Data Management, Legal/Law/Patents and Toxicology. Again the company coordinates marketing campaigns for the publication after every issue. · WEBSITE: The company has an excellent informative website which is easy to navigate and advertises each issue with the option to download the the contents page from each issue so viewers can see what is being discussed. The website also enables subscribers to pay online. For internal purposes the website is easy to update and is hosted and securely managed externally with the ability to access email via the web
	DETAILS ABOUT THE SALE
Support & Training The owner will provide full business familiarisation, training and handover and is offering the business for sale not only as an organically expanding going concern, but also with further significant growth potential. They are happy to negotiate a suitable time period with the new owners. The vendor is also happy to remain on as a consultant should the new buyer feel they could benefit from his/her experience. Reason for Selling The current vendor believes the business is ideally positioned for a new owner with new levels of energy, business acumen and resource to take it through its next period of sustained growth. The company needs further resources to realise its true potential. The vendor has a wide range of ideas that he is happy to share with the new owner Is Management Willing to Stay? No Are You An Intermediary? No